Category: Digital Strategy

2019 was a busy year for FGM Internet Marketing. We started the year focused on continuing our work with businesses who were looking to grow...

As 2019 comes to a close, I urge every business to be thinking about their marketing strategy for 2020. If you don’t know where to...

When developing on a digital marketing strategy, creating customer profiles is one of the best ways to define your target audience. Creating customer personas allows...

Influencer marketing is a hot topic in 2019. In an effort to cut through the advertising noise, brands are aligning themselves with influential people who...

Digital marketing has a big leg up on traditional marketing when it comes to metrics. Traditional marketing, like TV, radio, newspaper, billboards, provides us with...

In listening to a recent Rich Roll podcast, he and his guest were talking about the difference between being interested in something and committing to something....

It’s crazy to think that the World Wide Web was made available to the public 28 years ago, and that Google launched in 1998. In...

Goals – Objectives – Strategy – Tactics – what does this mean and why it is important to your business? These four words are not...