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December 2, 2021
Marketing ethical and eco-friendly products
It’s December 2021 and we are in a climate crisis. A decade ago, we wouldn’t have used such definitive terms, but it’s unavoidable now. The accelerated release of carbon dioxide and other greenhouse gases into our atmosphere in the past 50 years is catching up with us. Ocean level rise, melting glaciers, extreme weather events, […]
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November 12, 2021
Triathlon Digital Marketing
As the founder of FGM Internet Marketing, I (Fiona Martin) been crafting and implementing digital marketing strategies for over a decade. I’ve been an active triathlete for about the same amount of time. Like the majority of age groupers (non-professional athletes), I balance training for long distance triathlons with work, running a business, and family […]
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November 9, 2021
Why Well Written Website Copy Matters
Your web copy is a lot more important than you think. Maybe you see the words on your website as simply a means to an end. A way to tell your clients what you do and convince them to pay money for your product or services. Sure, you’re selling something. But what you’re really selling […]
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October 27, 2021
What a Co-Op Looks like for Us
The Start of a Digital Marketing Cooperative After 10 years in business, the need to grow FGM Internet Marketing was apparent. I, Fiona, am one person, and I can’t do everything. I wrote more about why I want to try a co-op working model instead of hiring employees or more contractors in a previous blog. […]
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